Senior Product / Brand Manager (Consumer Goods)

JFL Consulting

  • Алматы
  • Постоянная работа
  • Полная занятость
  • 11 д. назад
The Role
  • Monitor pricing trends and develop competitive pricing strategies to optimize sales and profitability across different channels.
  • Analyze competitor activity, market dynamics, and target audience needs to identify business opportunities and refine product positioning.
  • Prepare sales performance reports, track key performance indicators (KPIs), and provide actionable insights to improve market share and revenue growth.
  • Plan and optimize product assortments based on consumer demand, sales data, and seasonal trends.
  • Develop and implement initiatives to boost sales efficiency, working closely with commercial teams to enhance distribution and product visibility.
  • Organize and execute marketing campaigns, ensuring alignment with brand strategy, and conduct post-campaign performance evaluations to assess impact and ROI.
  • Plan, manage, and monitor trade marketing budgets, ensuring effective allocation of resources to maximize brand presence and sales performance.
  • Collaborate with cross-functional teams (sales, marketing, supply chain, e-commerce) to ensure a seamless go-to-market strategy.
  • Support new product launches, defining key messaging, promotional tactics, and channel strategies to drive adoption and awareness.
  • Conduct market research and consumer insights analysis to inform product development and innovation roadmaps.
  • Establish and maintain strong relationships with retailers, distributors, and partners to enhance product visibility and brand positioning.
  • Create internal and external presentations for business reviews, stakeholder alignment, and strategic decision-making
The Candidate
  • Experience as a Product/Brand Manager or in a similar role in Consumer Good company
  • Ability to lead teams, delegate tasks, and manage cross-functional projects (balancing company goals and contractor expectations).
  • Hands-on experience with digital channels: social media, blogs, forums, online communities.
  • Proactive attitude, self-driven work ethic.
  • Advanced Excel skills.
Intermediate EnglishJFL Consulting was launched in 2021 by his founder, Jeremy Florat, who developed successfully some other firms for the last 15 years in the sphere of Executive Search & Recruitment. JFL Consulting was founded with the willingness to push further the collaboration performance and to continue to challenge the status-quo by innovating in a historical sphere.Caring about the market trust and satisfaction, JFL Consulting is offering a qualitative and transparent approach towards clients and candidates in the aim to have mutual successes and pleasant collaboration.Our purpose, to be a "Generator of Personal Satisfaction and Professional Success"

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