HR Marketing Manager
Mayflower
- Казахстан
- Постоянная работа
- Полная занятость
We are building the future of live entertainment. We believe that by providing people with the best and highest-quality live streaming experience in entertainment, we can tackle the world’s “problems” better, together!
We are seeking an experienced HR Marketing Manager to join our passionate team.Responsibilities:Digital Marketing & PerformanceCampaign Management: Launch and optimize paid advertising campaigns across Meta, LinkedIn, Telegram, and Google Ads to promote vacancies and strengthen the employer brand.Web Management: Oversee the career website and landing pages, including structure, copywriting, A/B testing, and performance analysis.Analytics & KPIs: Take full ownership of key metrics such as CPC, CTR, CPL, and application conversion rates.Funnel Optimization: Drive conversion improvements at every stage of the recruitment funnel: Impressions → Clicks → Apply → Interview.Reporting: Build and maintain comprehensive reports and data dashboards.Content & DistributionCommunity Placement: Plan and execute content distribution across relevant platforms and communities (e.g., Habr, Reddit, Telegram).Cross-functional Collaboration: Work closely with the Talent Acquisition (TA) team and hiring managers to craft targeted campaign messaging for specific roles.Employer BrandingEVP Strategy: Support the development, localization, and communication of the Employer Value Proposition (EVP).Social Media Management: Manage employer social media profiles and career platforms (LinkedIn, Instagram, Telegram, HH, Glassdoor, etc.).Events: Organize and promote employer branding events, including webinars, meetups, and conferences.Special Projects: Lead special projects and collaborations to increase brand awareness and market presence.Job requirementsExperience: 4+ years of proven experience in HR Marketing, Digital Marketing, or Performance Marketing.Language Proficiency: English level Upper-Intermediate (B2) or higher.Strategic Mindset: You view content as a strategic tool for impact and conversion, rather than just "aesthetic visuals."Growth & Performance Driven: You think like a growth hacker—treating every post, landing page, or email as a hypothesis to be tested and validated.Funnel Expertise: You understand that an employer brand is a recruitment funnel and know how to optimize it using data, A/B testing, and marketing frameworks.Audience Segmentation: Ability to segment target audiences and tailor messaging for every stage of the candidate journey.Data-Centric: Deeply result-oriented with a focus on measurable metrics.Technical Stack: Proficient in managing ad platforms, marketing tools, and analytics software.Relocation: Ready and open to relocate to Cyprus to work on-site with the team.ConditionsWe know that great talent deserves great conditions, so here's what you can expect when joining us:EU-based employment contract and a 3-year Cyprus work visa with full support for your relocation and visa processes, including assistance for your family.Full relocation package: flights to Limassol for you and your family, a company-covered apartment for the first month, and full relocation support to make your move smooth and hassle-free.Transparent performance reviews twice a year, with bonus opportunities and salary adjustments.Private medical insurance for you and your family, a corporate mobile plan (unlimited in Cyprus with roaming included), and interest-free support for car purchases.Mindfulness & well-being support, including psychological assistance with 50% coverage.50% coverage of school and kindergarten fees for your children.Fully covered sports benefits, and also access to in-house electric scooters and bike rentals, and cycling purchase compensation.Investment in your growth: paid language courses and access to suited-for-you development programs, including conferences, training programs, and coaching to support your professional journey.A culture of recognition: a peer reward program to celebrate your contributions.A fully equipped office in Limassol’s city center, with everything you need for deep work and collaboration.Free catering in the office and an in-house coffee bar with high-quality drinks and a health bar stocked with nutritious snacks.A strong engineering culture: international teams, corporate events, team buildings, and hackathons—because great work happens in great communitiesMayflower is a technology company that alters the entertainment industry to a new level of perception and engagement. How do we do it? With the power of cutting-edge technologies. Our global IT products are made by an in-house team of passionate techies. They love working hard to deliver the best user experience. Improving features until they perform excellently is in our DNA. We profit from our work, but money doesn’t directly dictate our development. We’re up for experiments — that’s how we stay the industry pioneers. We are proud of our core and supporting products like our own payment system, AR/VR, Machine Learning, Computer Vision expertise, and more.We are looking for people with the potential to strengthen us and enter the history of global product development. Join Mayflower if you share our interests and vision!
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