Marketing Director | International IT Distribution Company
- Алматы
- Постоянная работа
- Полная занятость
Our business covers three key areas:Infrastructure solutions – servers, storage, networks, cybersecurity;Office equipment & accessories – laptops, computers, printers;Smartphones & consumer electronics.As we continue to grow and expand, we are looking for a strong marketing leader to drive the company’s strategy and brand development across all regions.Your MissionLead the transformation of marketing from an operational function into a data-driven, strategic growth engine that accelerates sales and brand presence internationally.Your Key Responsibilities
- Develop and implement the company’s marketing strategy across 10 countries;
- Lead and develop a team of 8 marketing professionals, ensuring effective execution and team growth;
- Manage a $1.2M annual budget, optimize expenses, and ensure investment efficiency;
- Drive digital marketing and performance campaigns to increase sales across all product categories; implement marketing analytics;
- Analyze the effectiveness of marketing activities and manage key KPIs (ROMI, CPL, CAC, LTV);
- Develop and implement a partner marketing strategy, including the creation of a partner portal;
- Develop and unify loyalty programs across regions;
- Collaborate with vendors and agencies to execute joint marketing initiatives;
- Manage the vendor portfolio: analyze the current assortment, identify promising directions, and initiate the addition of new vendors;
- Conduct systematic market analysis, including competitive landscape, market trends, and product performance;
- Oversee and strengthen the company’s brand management and positioning.
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