Driver Acquisition Manager

inDriver

  • Алматы
  • Постоянная работа
  • Полная занятость
  • 6 д. назад
Responsibilities
  • Create and own the global digital strategy for driver acquisition.
  • Scale digital driver acquisition channels while keeping DAC under control.
  • Drive incremental growth without cannibalizing organic traffic.
  • Build strong collaboration with regional digital marketing managers and driver operations teams, making sure plans and execution are aligned.
  • Design and run A/B tests across channels, creatives, targeting, and optimization and confidently scale what works.
  • Keep experiments and creative rotations flowing, together with Creative and Marketing teams.
  • Make results clear and transparent for all driver teams.
Requirements
  • 3 years of experience in user acquisition or performance marketing.
  • Solid understanding of major paid acquisition channels (Meta, Google, ASA, TikTok, etc).
  • Experience with mobile apps and app specific marketing.
  • Good knowledge of mobile attribution and analytics, plus hands on experience with MMPs (AppsFlyer, Adjust) and platforms like Firebase.
  • Practical experience designing and analyzing UA tests.
  • Data driven mindset and strong analytical skills (youll be testing, learning, and scaling a lot!)
  • Strong project management skills (youll be driving plenty of cross functional collaboration)
  • English at Upper Intermediate level or higher (our teams are truly global, and most meetings are in English).
Conditions
  • Stable salary, official employment.
  • Health insurance.
  • Hybrid work mode and flexible schedule.
  • Access to professional counseling services including psychological, financial, and legal support.
  • Discount club membership.
  • Diverse internal training programs.
  • Partially or fully payed additional training courses.
  • All necessary work equipment.
Компания InDrive

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