Senior Marketing Manager

Astana International Financial Centre Authority

  • Нур-Султан
  • Постоянная работа
  • Полная занятость
  • 10 ч. назад
AIFC Authority is looking for a highly skilled Senior Marketing Manager to drive strategic marketing efforts and support our business objectives.Key responsibilities
  • Develop and implement marketing strategies to promote AIFC’s products and business initiatives.
  • Define clear positioning and messaging for AIFC’s offerings to establish market differentiation.
  • Collaborate with product teams to create and execute go-to-market (GTM) strategies for new and existing products.
  • Align marketing activities with business development and sales teams to enhance lead generation and customer engagement.
  • Execute multi-channel marketing campaigns to maximize reach and impact.
  • Utilize marketing automation tools to streamline processes and improve engagement.
  • Work closely with internal teams (sales, product, legal, and business development) to ensure marketing efforts align with organizational goals.
  • Monitor, analyze, and report on the effectiveness of marketing campaigns, digital channels, and lead generation efforts.
  • Use data-driven insights, customer feedback, and competitive analysis to refine marketing strategies.
  • Generate reports on marketing performance, return on investment (ROI), and key success metrics for senior management.
  • Continuously evaluate and optimize budget allocation for maximum marketing impact.
  • Identify and leverage emerging marketing trends, tools, and best practices to enhance AIFC’s market presence.
  • Experiment with new marketing tactics to improve engagement and conversion rates.
  • Perform additional responsibilities as assigned by the Line Manager.
Qualifications & experience
  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A Master’s degree is preferred.
  • 3-5 years of experience in marketing roles or related fields with increasing responsibilities.
  • Proven expertise in executing marketing strategies for product promotion and brand visibility.
  • Strong knowledge of digital marketing, content marketing, and lead generation.
  • Ability to analyze marketing performance metrics to drive efficiency and effectiveness.
  • Experience in budget management and performance measurement.
  • Proven track record of collaborating with sales teams to align marketing strategies with business objectives.
  • Exceptional project management, communication, and stakeholder engagement skills.
  • Proficiency in CRM systems, marketing automation, and analytics tools is an advantage.
  • Strong analytical thinking, problem-solving, and attention to detail.
  • Ability to present data and insights effectively to stakeholders.
  • Excellent time-management, organizational, and follow-up abilities.
  • Proficiency in English, Russian, and Kazakh.
What we offer:
  • Be a part of a one-of-a-kind financial center that combines the best practices of advanced financial centers worldwide.
  • Collaborate with some of the most skilled professionals in the country.
  • Enjoy a social package that includes voluntary medical insurance.
  • Work in a comfortable building equipped with cafeterias and recreation areas.
Equal opportunity Employer:At AIFC Authority, we are committed to providing equal employment opportunities to all qualified individuals. We believe that a diverse and inclusive workforce enhances our creativity, innovation, and overall success. We welcome and encourage candidates from all walks of life to apply and join our team.Your career growth and contribution are waiting at AIFCA!The Astana International Financial Centre (AIFC) is a unique centre on the economic map of the world, combining the best experience and the most modern capabilities of advanced financial centers from New York and London to Dubai, Hong Kong and Singapore.The AIFC’s mission is to contribute to the sustainable economic development of Kazakhstan and the region, by fostering innovation financial solutions and services by establishing an environment that delivers fair and transparent financial and capital markets, in which individuals and institutions act with integrity.The vision of the AIFC is to become the leading international financial centre in Central Asia, the Caucasus, the Eurasia Economic Union, Western China, Mongolia, and Eastern Europe. Our vision is therefore to become a full service centre with advanced settlement and payment systems, have deep and liquid markets, and where legal and regulatory frameworks are adequate to safeguard the integrity of principal-agent relationships and supervisory functions.We are the first in the region to offer businesses a comprehensive legal regime for attracting, implementing and protecting investments based on the most business friendly AIFC Law based on the principles, norms and precedents of the law of England and Wales and/or standards of the world's leading financial centres.Combining the strategic and support functions of the AIFC, the AIFC Authority (AFCA) is responsible for enhancing its services, facilitating opportunities to position its community and further support their growth potential.Join AIFCA, where innovation, diversity, and financial excellence come together. Be a part of our mission to shape the future of finance in Central Asia and Eurasia.Your career growth and contribution are waiting at AIFCA!

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